Market Intelligence and Visitor Economy Research

Market intelligence data and visitor economy research are especially important to our clients in today’s climate. Our evidence based data helps support strategic recommendations as to the future delivery and development of tourism projects at a local, regional and national level. A changing market landscape, the competitive context, the economic climate, visitor behaviour patterns and wider tourism market trends are all factors which can impact on the opportunity for a project and its success. to succeed.

We help our clients in understanding the various facets of today’s visitor economy; we are experts in the fields of collecting, analysising and interpreting research data. Our data forms a key part of our economic evaluations, trend analysis, and visitor forecasting methodologies.

We offer a comprehensive research programme, including visitor surveys, business surveys, tourism benchmarking research, community and stakeholder consultations, visitor and tourism market research, data forecasting and market and trend analysis.